THE RETAIL COLLECTIVE
Brand building
to connect with your tribe
What you'll learn in this MINI COURSE
- The psychologically proven way to connect with your tribe and build your brand
- Simple ways to build trust and grow your relationship with your Ultimate Customer
- How to position your brand for success (and more sales)
- BONUS - Brand Audit
Hey there,
Over the past few years, my ‘brand’ has morphed. When I started this business, I knew exactly what I wanted it to be. A place where independent retail & ecommerce store owners could get the knowledge, advice and support they need, to grow. And whilst that mission hasn’t changed, what my brand looks like on the outside, and the types of customers that I attract, has.
At my first ever photo shoot. I remember telling the photographer that I wanted “fun and vibrant” to reflect my personality. And he did a great job!
Then I brought onboard a brand strategist to help me identify where the brand needed to go next. What I discovered is when you get super clear on your brand, you actually connect better with your tribe, by attracting the people who have the same values and ideals as your brand does.Â
Connecting with your tribe is about being able to truly convey exactly what it is you do and why it’s of value to your customer. So, with that in mind, let’s go and get super clear so you can start connecting with the people who love what you do and love what you sell.